Sky Bet League One 2016 - 2017
You may notice that the new divisional logos are in different colours: gold for the Championship, silver for League One and red for League Two, which is nice. You will also have noticed how the design is dominated by the sponsor.
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Contributors are credited in brackets. Opinions expressed on this page are those of HFK and not contributors.
Premier League | Championship | League One | League Two
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Designer: Macron
Sponsor: Spin and Win
Bolton were relegated last season and kick off in League One with a new Macron first kit with red trim. The alternative is an unusual two-tone effort in light blue with white trim. The third strip, Macron's new Tabit design, is needed whenever Bolton visit teams in blue and white shirts.
(Alec Hitchman, Bryn Lunt)
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Designer: Avec
Sponsor: JCT600
Bradford have a long history of showing off their distinctive colours in dramatic strips and the new Avec set is firmly in that tradition. The two sash kits are very fine but the unique first kit (which plain claret on the back) is a stunner. The club proposed to introduce a limited edition fourth shirt if enough supporters subscribed £60 each to have their names printed into it. The result was launched in December and the EFL have granted permission for it to be worn in a home match in the New Year. Profits go to the Bradford City Academy.
(Travis Hogarth-Colby, Joe Scargill)
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Designer: Macron
Sponsor: Dribuild Group (1st), Powersystems (2nd)
Promoted twice in a row, Rovers are now in League One. They have dropped Errea and are now wearing Macron. Traditional quarters are first choice of course while yellow and black is again used for the change strip. Something will have to be done about the sponsor's logo on the first shirt.
(Bertie Wright)
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Designer: Kappa
Sponsor: Rainham Steel
Bury are wearing Kappa kit this season, who have added a dramatic diagonal panel to the "home" shirt. The black alternative has even more dramatic features.
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Designer: Nike
Sponsor: Betdaq
There are no surprises with Charlton's first kit, another plain Nike design. The purple alternative was their third kit last season.
(Al Gordon)
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Designer: Puma
Sponsor: GF Tomlinson
2017 is officially Chesterfield's 150th anniversary (although the first three incarnations of the club went out of business) so we might expect a special kit to celebrate. The Puma outfits chosen are smart enough but not very distinguished. A bog standard red third strip serves as third choice.
(Harrison Jennings, Travis Hogarth-Colby, David Raffelle)
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Designer: Nike
Sponsor: Allsop & Allsop
Nike's new Striped Division II design is the basis of Coventry's latest strips. Note the fade effect on the change shorts. I hate it.
(Harrison Jennings, Diamond One)
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Designer: Puma
Sponsor: BES Commercial Gas
The new change strip is standard Puma fare in light and dark blue. the first strip is unchanged.
(@JoelCampbae, @Cal_hallum)
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Designer: GFC (Own Brand)
Sponsor: MEMS Power Generation
The Gills have replaced the distinctive strips worn over the last two seasons with three rather more nondescript versions. Once again these are marketed under the club's own branding.
(Lee Capeling, Joanne Barnes GFC)
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Designer: Errea
Sponsor: WT Building Contractors
Millwall have signed up with Errea and have a brand new change strip in two shades of yellow, designed by a supporter, Kathryn Gale. The first kit reintroduces striped shirts to commemorate the 50th anniversary of the team's record 59 home games without defeat, set in December 1966.
(Diamond One, Mark Alden, Alexander Leiberich)
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Special
4 Feb v Bolton
Designer: Errea
Sponsor: Suzuki
The Dons couldn't cut it in the Championship last season and are back in the third tier. The third kit is black once again after two seasons of yellow. As usual the strips are in matching templates. The special strip was worn to mark the fiftieth anniversary of the foundation of Milton Keynes.
(James Curtis, Alec Hitchman, Simon Knifton, Brad Yates)
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Designer: Nike
Sponsor: The University of Northampton
At one stage the Cobblers faced extinction but once Kelvin Thomas rode to the rescue and agreed a deal with the council to have their debt cancelled, the team ran away with the League Two title. It is disappointing to see them now turning out in standard Nike designs after Errea's excellent contributions over the last seven seasons but fans seem to like the simplicity of the new kits. Unfortunately the new claret shirts were not delivered in time for the start of the season and the team had to wear their change strip. The chairman was "So disappointed it is hard to really put into words." I feel rather the same about the third strip.
(Bill Craven, Colin Russell, Travis Hogarth-Colby)
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Designer: Sondico
Sponsor: PFE Express Ltd
Oldham have dropped the red trim from their first strip but are still in all-blue. The alternative is simply a reversed version in white while the red change shirts from last season are now their third kit. These were worn with white shorts and socks at Millwall, blue at Bristol Rovers.
(Simon Barnett)
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Designer: Starter
Sponsor: Liontrust
Oxford now regularly consult their supporters via social media before commissioning their new strips. The unfamiliar brand, which appeared on United's strips in the Johnstone Paint Trophy final at Wembley last season, is a US company more usually associated with satin and pull-over jackets licensed by franchises in the NBA, NFL and other American competitions. Heaven knows what brings them to the midlands but their strips look very good and can be effectively mixed and matched.
(Alexander Leiberich)
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Designer: Nike
Sponsor: Mick George
Nike's new Striker shirt bears an uncanny resemblance to the basic Puma template: the tape on the shoulders and sleeves is just a bit narrower. The change strips are hard to miss (third kit unchanged).
(Alec Hitchman, Emma Green PFC, @theposhofficial)
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Designer: Errea
Sponsor: GMB
Errea have provided Vale with some fine strips over the last two seasons and the new first kit is perhaps the best so far. It is complemented by an amber alternative and a third kit that is modelled on a strip worn immediately before the First World War.
(Robert Dixon)
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Special
12 Nov v Bradford C
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Designer: Errea
Sponsor: Crown Oil
It is now quite common for clubs to involve supporters in choosing new strips but Rochdale have gone a step further. Last September they organised a competition for fans to design the 2016-17 kits: a panel of judges short listed the best designs and supporters voted for the winners. The third strip is retained from last season. The special Remembrance shirts commemorate the 100th anniversary of the Battle of the Somme and were auctioned off in support of the British Legion.
(Travis Hogarth-Colby, Mark Wilbraham, David Raffelle, David King)
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Designer: Carbrini
Sponsor: British Steel
The town's vitally important steel works were saved from closure when they were bought by an investment firm and relaunched as British Steel and it is fitting that their new logo adorns Scunthorpe's shirts this season. Green was adopted as a change colour in 2014 to honour the team's Irish supporters.
(Alec Hitchman)
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Designer: Adidas
Sponsor: Alpharooms
After the disappointing anniversary kit last season, the Blades have gone back to a more traditional look for the "home" set. A standard Adidas template, the shirt is enhanced by black shoulders and all-red sleeves. By an extraordinary coincidence, United's change strip is the same as that of their neighbours, Sheffield Wednesday. A set of old (2014) Tabela shirts were pressed into service for the match at Walsall.
(Harrison Jennings, Simon Hanna, Szin Fletcher)
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Designer: Errea
Sponsor: Greenhous
The Shrews have kept last seasons excellent first strip and introduce a new change kit in red and black.
(Alisdair Gibbs-Barton, Gabriel R)
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Designer: Nike
Sponsor: Martin Dawn plc
Southend have gone for a change strip in "Cherry Voltage" and black, a combination worn in 2011-12. The first kit is in the usual colour combination in Nike's Striker design.
(Alec Hitchman)
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Designer: Puma
Sponsor: Imagine Cruising
Swindon have adopted an updated Puma design with two tones of red in the first choice shirt. The change strip is a particularly unpleasant design with a complicated graded effect made up of diagonal lines.
(2nd socks to be confirmed)
(George Vockins, Alexander Leiberich)
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Designer: Carbrini
Sponsor: Homeserve
Walsall like to plunder their kit archive from time to time and this first strip is based on the one worn in 1997-98. The best I can say about it is that it is marginally less awful than the original. The change strip is very good: the navy side panels trimmed with white are a nice touch.
(George Morgan)
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Designer: Admiral
Sponsor: SI Games
It is the turn of the first and second kits to be rotated this season and we have two elegantly simple designs for the Dons first season in the third tier.
(Tony Sealey, Mark Randall)